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Maison Somaé

Project Type

Branding + Packaging Design

Date

2025

Maison Somaé is a wellness brand that brings together pleasure, femininity, and longevity through mindful daily rituals. Inspired by the founder’s journey as a yoga teacher and breathwork coach, the brand celebrates a more holistic approach to well-being, where nourishment, inner balance, and self-confidence come together.

The visual identity combines elegant, editorial typography with a distinctive emblem inspired by the sun, horizon, and flowing waves, symbolizing vitality, renewal, and the natural rhythms of life. The packaging brings this world to life through warm, understated tones, vibrant product-specific colors, and playful illustrations inspired by travel, freedom, and modern femininity. Together, the branding and packaging create a refined yet approachable identity that balances premium quality with a sense of joy, encouraging women to build meaningful rituals and embrace their own definition of beauty and longevity.

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